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10 Wild Materials That Could Help Save the Earth [Slideshow]

Did Demand Media IPO Just in Time?

The content farm went public in January and netted itself a higher valuation than the New York Times. But as search engines gear up to fight spam results, could Demand's days be numbered?READ»

MAGIC

Pop-Up Books Get the Magical Movie Treatment [Video]

BY John PavlusToday

Intricate papercraft designs are mindblowing enough. But what happens when you add elements of film, puppet theater, pop-up books, and interactive light projection? "The Ice Book," a spellbinding traveling show by Davy and Kristin ... READ»

SLIDESHOWS

10 Wild Materials That Could Help Save the Earth [Slideshow]

BY Cliff KuangToday

We take the stuff that makes up our world for granted. Plastic is plastic, right? And wood is wood? Absolutely not: Materials are still a hotbed of innovation, often involving ideas to help save the planet in imperceptible ways that ... READ»

SOCIAL RESPONSIBILITY | Comment

Stonyfield Farm, Organic Valley: We Fought Against Genetically Modified Alfalfa

BY Ariel SchwartzToday

Yesterday, we published post discussing allegations from the Organic Consumers Association that Stonyfield Farm, Organic Valley, and Whole Foods broke away from the organic community to support "co-existence" with Monsanto's GE alfalfa. This is their response.READ»

CIGARETTES

Can Removing Cigarette Branding Discourage Smokers?

BY Suzanne LaBarreToday

It goes without saying that the tobacco industry is great at branding its products. To hear anti-smoking crusaders tell it, that’s a public health problem. Now, the U.K. might adopt a policy that would ask cigarette companies to ... READ»

INNOVATION | Comment

Electric Stimulation of the Brain Can Free Your Mind

BY Kit EatonToday

New research suggests that jolting parts of the brain electrically--without surgery--can induce insight and creative thinking. READ»

TECHNOLOGY | Comment

Cell Networks Must Evolve As Fast As Smartphones, or Be Crushed

BY Kit EatonToday

As Verizon begins throttling the access of its heaviest mobile data users ahead of the iPhone launch, a new study predicts that smartphones could drive networks into the red in just three years, unless they innovate.READ»

OFFICES

Google Unveils Not-Evil Office in Pittsburgh

BY Suzanne LaBarreToday

Google is famous for forcing perfectly respectable people to work in studiedly zany offices -- themed ones, no less, whether it’s gondola lifts at Google Zurich or, as we saw recently, red telephone booths at Google London. So we ... READ»

TECHNOLOGY | Comment

A Sneak Peek at 2015's Smartphone: Sophisticated Reviews on the Go, Courtesy MIT

BY Kit EatonToday

MIT scientists have worked out a way to take online service reviews and turn the data into a voice-recognizing recommendation system--no matter how complex or specific your request. READ»

SOUND SCULPTURES

A Beethoven Sonata Visualized as Ripples in Milk [Slideshow]

BY John PavlusToday

Sound sculptures rock: this we know. And so does photographer Sara Naim, who turned Beethoven's instantly recognizable "Moonlight Sonata" into a series of visual interpretations that act like a ... READ»

OLD SPICE

Infographic of the Day: Old Spice's Wildly Successful Bodywash Ads

BY Cliff KuangToday

Quick: When you think of Old Spice, do you think of aftershave and gift-boxes with cheap cologne in them? Or do you think of bodywash? A year ago, the latter would have been absurd. Not anymore, thanks to the wildly successful ad ... READ»

High Fashion You Can Eat After Wearing [Video]

BY Suzanne LaBarreToday

If you’ve ever wondered what you’d get if you crossed Project Runway and Top Chef (and what reality-show freak hasn’t?), then look no further than Emily Crane’s Micro-Nutrient Couture: High fashion you can eat. [vimeo ... READ»

MARKETING | Comment

Chop Sue-y: Benihana Takes Blogger to Court Over Poor Review

BY Neal UngerleiderToday

One good reason for food bloggers not to move to Kuwait: The Benihana restaurant chain is seeking $18,000 in damages for a poor blog review.READ»

THE DAILY | Comment

The Daily Turns Congresswoman Giffords Tragedy Into iPad Ad [Video]

BY Tyler GrayToday

Just 24 hours in, the buggy, first ever daily newspaper for the iPad blurs lines between print and digital, advertising and editorial, "wow" and "eww" with a featured video. READ»

CHINA | Comment

Letter From the Editor: The Year of the Rabbit

BY Robert SafianToday

The flood of new ideas that we see, from Silicon Valley to South Beach, continues to amaze me (propelled, often, by creative talent that's immigrated to this country). But I'm also fascinated by China. The pace of change there has been extraordinarily brisk.READ»

GROUP BUYING | Comment

"Groupon for Moms": Plum District Finds a Following

BY David ZaxToday

The deals site also just secured $8.5 million in funding. And by bringing moms--who source the deals--back into the workforce, there's a bit of Mary Kay thrown into the mix.READ»

ENERGY | Comment

Will Obama's Ambitious Energy Efficiency Plan Really Save Businesses $40 Billion a Year?

BY Jenara NerenbergToday

The Better Buildings Initiative, announced today, aims to improve efficiency by 20% in under 10 years.READ»

SKYGRID | Comment

Lady Gaga World Domination Update: A New App With an Eye on Social Networking Celebs

BY David ZaxToday

The app makers SkyGrid, formerly focused on personalized news, now turn to social networking.READ»

The Mac Inventor's Gift Before Dying: An Immortal Design Lesson for His Son

BY Aza RaskinToday

Twenty-five days before my father Jef died, on my birthday exactly six years ago, he gave me a present. He had the sparkle back in his eye -- the one that had been reduced by pancreatic cancer to an ashen ember -- when he gave it ... READ»